Director, Marketing Communications and Brand
Xplore Inc.
Pickering Ontario
Salary: Neg Per Hour
Key responsibilities include:
Brand Strategy & Stewartship
- Define
and evolve the brand identity, positioning, and voice across all
touchpoints.
- Ensure
brand consistency across internal and external communications, campaigns,
and experiences.
- Lead
brand refreshes, architecture updates, and visual identity rollouts as
needed.
Integrated Marketing Communications
- Develop
and execute multi-channel communication strategies (digital, print, PR,
social, experiential).
- Oversee
messaging frameworks, content calendars, and campaign narratives.
- Collaborate
with product, sales, and customer experience teams to align messaging with
business goals.
Team Leadership & Agency Management
- Lead
a team of marketing communications professionals and external agency
partners.
- Foster
a culture of creativity, accountability, executional excellence and
continuous improvement.
- Manage
budgets, timelines, and performance metrics for brand and communications
initiatives.
Content & Storytelling
- Drive
the creation of high-impact content including videos, blogs, social media,
and thought leadership.
- Champion
storytelling that reflects customer needs, brand values, and market
differentiation.
Measurement & Optimization
- Define
KPIs for brand health, campaign performance, and audience engagement.
- Use
data and insights to refine strategies and improve ROI.
The ideal candidate will possess:
- Bachelor’s
degree in Marketing, Communications, Business, or related field (Master’s
preferred).
- 10+
years of experience in marketing communications, with at least 5 years in
a leadership role.
- Proven
experience in brand management within the telecommunications or technology
sector.
- Strong
understanding of digital marketing, media relations, and content strategy.
- Exceptional
communication, leadership, and project management skills.
- Ability
to thrive in a fast-paced, dynamic environment.
- Experience
garnering buy-in from all levels of a large organization including senior
leadership by leveraging your strong storytelling, presentation, and
negotiation skills
- Ability
to develop strong relationships with stakeholders that enable the
successful co-creation of initiatives that yield positive outcomes to the
business
- Excellent
attention to detail with an ability to multitask and manage multiple
projects and programs efficiently
- Results
orientation, proactive bias for action
- Strong
presentation skills and a demonstrated ability in effective influencing
and communications.
- Demonstrated
ability to create a winning culture and in positively influencing the
organization.
- Ability to balance the strategic requirements of the role with readiness to action day-to-day transactional requirements as needed.
Job Overview
Posted Date: 30 Aug 2025
Location: Pickering Ontario
Salary: Neg Per Hour
Company Information
The Xplore Space Systems Team is comprised of high-level professionals who have worked at civilian and government agencies and commercial space companies; collectively, they have decades of on-orbit experience.
Name: Xplore Inc.
Web: https://www.xplore.com